How to Model Ecommerce

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Live 3 hour workshop for operators and investors to learn how to model ecommerce businesses. Dates currently being scheduled for fall, sign up to get on the waitlist.

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You need to learn how to forecast and model an ecommerce business. Let's go.

You started, or are starting, an ecommerce business and you need to understand how to forecast, plan, and analyze for the growth and cash needs of the business.

We will unpack and build models to forecast the building blocks and key metrics of ecommerce businesses.

What you’ll get out of this course


The three hour workshop is structured to be an overview of the essentials to modeling venture funds, with questions and interactions throughout.

Related Model

Standard Financial Model

The Standard Financial Model is the base of all the financial models built for forecasting businesses, and it is built to natively support SaaS, Ecommerce, Marketplaces, Advertising, Hardware, and many other business models.

How does it work?

The financial core contains all the details and reports necessary to build and present your financial model to executives and investors and make significant business decisions. The growth and revenue forecasts are prebuilt using the "one size fits all" approach, but the model also offers the Bring Your Own Model functionality to let use build or use your own revenue model with the financial core in the Standard.

Learn why thousands use the Standard Model →


Taylor Davidson, Founder, Foresight

I created the financial models behind Foresight so early-stage entrepreneurs can spend less time on finance and more time on their products. I care about financial modeling because I believe that financial models can help us make critical business decisions even if the models themselves are not “always right”. Financial models can help even the earliest entrepreneurs if we build “minimum viable models” to focus on the decisions that matter most.

More about me
  • Started building models for startups in 2000
  • Started Foresight in 2008, full-time since 2014
  • Have worked with thousands of entrepreneurs and venture funds on financial models
  • Former NYC-based venture capital investor
  • Experience in ecommerce growth and analytics
  • Former private equity analyst, strategy consulting associate
  • MBA in Finance and Accounting